Tips To Increase Customer Engagement In E-Commerce

Customer engagement encompasses all the activities a customer performs that leads him/her to interact with a brand. An engaged customer is a happy customer. And a happy customer is one that converts and develops loyalty. There are various ways to increase customer engagement of e-commerce websites so let us discuss some tips to increase customer […]

Importance of Personalization in E-commerce

Today, e-commerce businesses are rising because of its efficiency, convenience, overcoming geographical limitations, competence, and many more points. However, these online stores are failing in one of the major aspects of personalization. Personalization is an essential strand for converting visitors into customers. It is one of the potentials of offline stores that e-stores need as […]